Getting to Know the Team: Katherine

One of the best parts about working with Innermix is the amazing team that Simply D and Jules have put together over the past year. Although many of us work on different platforms and specialize in certain aspects of the company, everyone here is dedicated to bringing this company to new heights, while of course, learning and having fun at the same time. And what better way to give you the inside scoop on Innerscoops on just who our talented and dynamic team members are and how they help make the magic happen, than by introducing them to you?

As Promotions/Publicity Intern of Innermix, Katherine Moncrief has been vital to the company for bringing together many of the projects that we have set up for this year. In fact, you’re actually looking at one of them right now! After running a series of successful blogs, Katherine not only is able to apply her vast knowledge of the inner workings of social media and content building to this blog, but also to design a multitude of marketing strategies for some upcoming Innermix products, such as their new single and their radio show.

“She integrates everything that Innermix is doing. She helps to promote us in the entertainment space, the social media space and also in the company space. She incorporates it all and accents the brand on each and every front, which is something that we love,” says Simply D.

So what is it about working with Innermix that makes it a truly unique and exciting experience for Katherine?

“It keeps you on your toes. It’s a completely different work environment than anything else I’ve done. They give us a lot of freedom, creativity and encourage us try new things. We’re always coming up with things quickly, but not so quickly that you don’t have the opportunity to try new things,” says Katherine. “It’s nice because they really encourage you to just throw out your ideas. If it doesn’t work, it doesn’t work. And if it does, then great!”

Because of Simply D and Jules’s positive nature and can-do attitudes, Katherine is really able to foster this opportunity into something that helps move her forward on not only a professional level, but also on a personal level.

“They’re really into the personal level of business. Its kind of funny because with this opportunity, I get to do business on a micro level where they’re really into meeting people and having that relationship with them, but we’re also doing the macro blogging and reaching out to tons of people. They bring a diverse approach into what they do and what I do,” explains Katherine.

In this competitive economy, not everyone gets the opportunity to do what they really love to do. But what’s exciting about working with Innermix is that the fun and games never really do go away, even when we’re all seriously into our work and scrambling around to get everything done at the same time. The warmth, the positive energy, its all there at the end of the day.

Wistfully reminiscing when she met Simply D and Jules for the first time, Katherine recalls their warm welcome and the positive energy that she was greeted with at the recording studio, where she got to experience firsthand the different sides of Simply D and Jules and what makes them click. 

“They work so well together, and they play off each other incredibly. But they also really made me feel like I’m part of them. They don’t just work and throw me something to do and go on with their day. They really bring us in the Innermix family, we really feel like a group working together as a family,” smiles Katherine.